· increasing interest in the media in their country and their influence on the mind, attitude of the individual.

Tasks: Training: Strengthen vocabulary and lexical and grammatical constructions in the description of the various channels of the Russian and British television and other media - newspapers, magazines, the elucidation of their role in society. Developing: Developing skills of monologic and dialogic speech in describing the native cultures in terms. Educating: A comparison of the media, their importance in Russia and the UK, raising a tolerant attitude towards other people's opinions, introduction to culture.

Contents	Methodological instruments	Results
1. Organizing stage: · organizing the class · explanation of purpose and lesson structure 2. Speech work Presentation of issues for discussion 3. Press conference of British and Russian TV " 4. Monologue "My favorite TV program" 5. Reading and analysis of the text "British Newspapers"	Methods: * verbal and visual-practical * research Tools: * supporting scheme * texts * newspapers * magazines Forms: * group * an individual * collective	1. Express their opinions about the media, discuss it, explore the meaning and role of media in people's lives 2. Determine the kinds of newspapers and their classification

Lesson

Activities of teachers	Activities of students
I. Organizing stage
Good morning, students! How are you? What date is it today? Is anybody absent today? Sit down and be ready for the lesson. At the lesson we are going to speak about Mass Media. We'll improve our speaking abilities on the topics "British and Russian TV and Radio", "Newspapers", "The Role of Mass Media in people's life".	Good morning, teacher! I'm fine, thank you, and you? Today is 22d of February. Yes.
II Phonetic work
Repeat after me: Newspaper Magazine Radio Television Internet article issue review headline interview commercial	Newspaper Magazine Radio Television Internet article issue review headline interview commercial
III. Speech work
Modern life isn't impossible without information. Is that true? 1. How do you get information? 2. What is Mass Media? 3. What is Mass Media associated with? Thus, we can learn about the world by watching TV, listening to the radio, by reading newspapers or magazines. Which way do you like most? Why? Tell us about your likes and dislikes.	Yes, it's true. Modern life. Isn't impossible without information. 1. We get information at school, by watching TV, listening to the radio, reading newspapers, from Internet. 2. Mass Media is the way of giving and getting… 3. Mass Media is associated with "The TV", "The Press", "The Radio", "The Internet"
IV. Briefing "The British and Russian TV"
Television is definite by the most popular way of getting information. It attracts the attention of millions of people every day. Of course, we want to know more about TV. Imagine that you are journalists. You are at the briefing at the International information Agency. You are going to write an article about the British and Russian televisions. Interviewing will help you to do it. seeing picture 5 Thank you.	Questions: P1. How many channels do the British TV sets have? What does BBC consist of? P2. What programmes do the BBC-1 and BBC-2 offer to the viewers? P3 Can TV viewers in Britain watch TV from European countries? P5. What does Russian TV consist of nowadays? P6. What programmes does channel I offer to TV viewer? P7. What is the most popular channel among TV viewers? Why?
V. How much you know about British and Russian TV?
British and Russian TV offer a lot of programmes in different subjects. What is your favorite one? What programme world you advise me to watch?	Monologues "My favorite programme" - spontaneous speaking
VI. "The Press"
"The Press" is another popular way of getting information. Let's read the article about the British newspapers and say: seeing picture 6 What's difference between "the serious" and "the popular" newspapers"? Classify them. Discuss the articles from the newspapers "What does the author say" Now, let's sum it up. What's the role of Mass Media in people's life?	Speaking about the difference between the types of newspapers. Monologues "The author" says, that…" Monologues
VII. Conclusion
So, we've learned that Mass Media help us to learn more about the world around, to become more intelligent. I should say, that "obtain information, obtain the world".
VIII. Home task
A composition "The Role of Mass Media in my life". Putting the mark.

Lesson 2

Form: 8

Topic: "Broadsheets and tabloids"

Lesson Topic: "Mass Media"

Aim: Development monologic speech

Tasks:

Training: learn to speak on the topic at the level of sentences, explain the difference between the "Broadsheets" and "tabloids".

Developing: to continue developing skills of dialogic, monologic speech, read with the search for specific information, to develop students' skills to give a comparative description.

Educating: raise interest in English language and culture of its speakers.

Contents	Methodological instruments	Results
1. Organizing stage: * organizing the class * explanation of purpose and lesson structure 2. Phonetic work 3. Learning a new material: reading academic texts in order to find specific information 4. Fixing of knowledge	Methods: * verbal and visual-practical * Research Tools: * supporting the scheme * texts * newspapers * magazines Forms: * collective * group	1. Express their views about the media, discuss, explore the meaning and role of media in people's lives 2. Learning new information

Lesson

Stages of the lesson:

1. Organizing moment (explanation of the purpose and structure of lesson). 2. Phonetic and speech work. 2.1) On the blackboard are English words from the first lesson on the topic. Students must give their Russian translation.

mass media	средства массовой информации
a source of information	источник информации
reliable	надежный
quotation marks	кавычки
to make a reference	делать ссылку
plagiarism	плагиат
tough	трудный (о ситуации)
to be available	быть в наличии
In time	вовремя
to borrow smth from smb	одолжить что-либо у кого-либо
To lend smth to smb	Одолжить что-либо кому-либо

2. Getting with new words in the form of listening. Use a cassette / CD to the textbook. Students repeat the words of the speaker, on the blackboard presented their visual appearance with transcriptions.

a headline [`hed,lain]

condensed [k?n'denst]

a celebrity [s?'lebr?ti]

a crime [kraim]

to focus [`f??k?s] on smth

intriguing [in'tri: gi?]

a weather forecast [`weр? ,f?:ka:st]

financial [fai'nжn?l]

3. Studying new material

Students read a short text, proposed in the the textbook. On the board shows the same text. After reading the students mark in the text (the teacher on the blackboard),the key points about the differences between the "tabloids" and "Broadsheets ".

4. Practicing the material produced through the use of the board.

4.1 On the blackboard photos are well-known British printed material. Students sort the items in the two respective groups ("tabloids" or "Broadsheets").

5. Fixing conversation with the filling of the table On the blackboard is a table with two columns and thesis. Numbers of thesis stored in a table, after the students argue the choice.

6. Homework can be offered to produce The title sheet to your newspaper about the school in English. Presentation can be performed with an interactive board.

7. Putting the mark.

Lesson 3

Form: 7

Topic: Advantages and disadvantages of Mass Media.

Lesson Topic: "Mass Media"

Aim: to compile knowledge and skills within the framework the subject.

Tasks:

* Students should know and be able to use the learned lexical items

* Students should be able to lead a discussion on the advantages and disadvantages of television

* Students should be able to talk about advertising and favorite programs

* Students should be able to have hearing foreign-language speech

Contents	Methodical instruments	Result
1. Organizing stage: * organizing the class; * explanation of purpose and lesson structure 2. Speech work. (the debate on the advantages and disadvantages of TV) 3. Working with vocabulary. Description of the various programs 4. Education dialogic speech. Interviews on TV 5. Listening Television in the UK	Methods: * verbal and visual-practical * research Tools: * supporting the scheme * texts * newspapers * magazines Forms: * steam * an individual * collective	Using lexical studied in the speech, the ability to make the message and lead a discussion of tasks in the study subjects

Lesson

Good afternoon boys and girls. I'm very glad to see you. We'll try to make our lesson useful and interesting. Today we are having our last lesson on Mass Media and our aim is to generalize our knowledge on this question and to get to know something new concerning mass media.

To begin with that getting information is a daily necessity for all people and there are many ways how to do it. Let's find out what are the best ways to learn about the world. Look at the pictures. Try to guess and give your comments. (seeing picture 10)

Activities of teachers	Activities of students
And what can you say about: - Watching TV? - Reading newspapers and magazines? - Listening to the radio? - Using Internet? Right you are and now I`d like you to discuss one of them, TV in details. Our mankind has entered the 21st century, the 3rd millennium. We all consider that the 20th century was the century of dynamic development, the era of science and technological progress. TV has changed our lives in many ways. It's difficult to imagine an ordinary day of an ordinary inhabitant of our Earth without TV. But there are different opinions about it, it has both advantages and disadvantages. I want you to discuss this problem. You'll be divided into two groups. The first group: your point of view is TV is the best invention the man ever made. The second group: your point of view is TV is the worst invention the man ever made. Try to give your arguments on each point of view, using the word combinations.	- Watching TV is broadcasting different programmes for people to watch on their TV sets. - A newspaper is a paper printed and sold usually daily or weekly with news. - Listening to the radio is a process of sending and receiving messages through the air. - Using Internet is a way to communicate with your partner who might be a thousand miles away using e-mails.

2. Speech work. Discussion.

(seeing picture 11)

Great! Thank you for participating in the discussion. It was really interesting. To sum it all up, let's listen to the project : "What do you think of modern TV?"

3. Lexical work

(seeing picture 12)

There are different channels on our TV and they provide a considerable variety of programs. Your task is to match the name of the program and its definition.

1. Chat show - is a programme in which famous people talk about themselves and answer questions about their lives, opinions etc.

2. Quiz show - is a programme in which people or teams complete against each other by answering questions.

3. Game show - is a programme in which people play games and answer questions in order to win prizes.

4. Cartoon - is a film, especially a story for children that is made by photographing a series of drawings, so that they seem to move.

5. Sitcom - is an amusing programme in which there is a different story each week about the same group of people.

6. Breakfast show - is a programme in which is broadcast early in the morning, which includes news and tells you what time it is; there are also usually songs and jokes and conversations with famous people.

7. Soap opera - is a television story about a group of people and their lives , which is broadcast regularly for many years.

8. The news - is a programme that is broadcast several times each day, which tells you about all the important events that are happening in the world.

9. Wildlife programme - is a television programme about wild animals and plants.

10. Documentary - is a programme that gives you facts and information about a serious subject, such as history, science or social programme.

5. Training of dialogical speech

(seeing picture 13)

(seeing picture 14)

Now a role play. A correspondent will interview you to find out your tastes and viewing habits because he wants to publish the results of the interview in our school newspaper. Who wants to be an interviewer?

v How many TV channels does your TV set have?

- I can watch …

- My TV set transmits…

- There are…

v What is your favorite channel and why?

- I adore watching MTV it combines live music and interviews with famous people.

- I'm excited about Sport. It shows the best competitions and sport events.

- I'm impressed by Russian channel. It provides general entertainment: soaps, quizzes, specialized topics

v How often do you usually watch TV?

- I watch TV only when I have free time. As a rule in the evening.

- I watch TV only when interesting programmes are shown.

v What types of programmes is your favorite?

- I'm impressed by police series because the acting is very good and the story line is interesting.

- I enjoy watching interviews with famous people as I adore gossip and scandals.

- - I'm interested in soaps. They help me to escape from boring school life.

Thank you I see your knowledge is really good. Analyzing the results, I can say that you have a wonderful possibility to watch different channels and the most popular are NTV, Russia, Sport, MTV.

On the whole most of you are well aware of the fact that too much television is harmful for you. As for favorite channels tastes differ. I hope that the article will be interesting.

6. Listening

Working with a computer program "Test Editor" (designed for testing)"Television in Great Britain". You should listen to the text about TV in Great Britain and do the task. Put T if the statement is true and put А if the statement is false.

(seeing picture 15)

(seeing picture 16)

7. The final stage of the lesson. Well, students all the tasks have been done. Your home task will be to write an essay "Television for and against". And I'd like to know your opinion about the lesson.

Conclusion

In the present qualification work I have attempted to investigate the problem of the influence of media on the British. I have used different kinds of Mass Media:

- Internet

- Telemarketing

- Television

- Radio

- Magazines

- Newspapers

I have researched their influence, their advantages and disadvantages. Overall I have concluded that Mass Media does have an effect of British society. For the simple fact that is become part of our daily routine. Every morning the family guy reads the newspapers to get inform with out any type of criticisms. Citizens of society spend hours and hours watching Television to get entertain, the same case with the Internet. So as becoming part of our daily life, we can say that has a unconscious effect in our habits, like the shopping habits that Britons has these days, if they something on television, the Internet or the newspapers there is a high probability that they will consume it. Or the way society acts, if the Media said that something is wrong and society believe it.

The various forms of electronic media that we have developed during the 20th century are very powerful. Because they are so powerful, they can benefit or harm our people. This depends on how they are used. People should be protected from the negative influence of media. But our people need good TV and movies. They are wonderful cultural and educational instruments. Wise use of media can help develop knowledge and skills, as well as provide engaging entertainment. However, unwise use can be harmful. We should try our best to maximize the benefits and minimize the harm of these technologies to create a healthier media diet for our people. What we A Study on Media Culture's Negative Influence on People 70 need to do is to choose the good stuff and turn off the bad ones. The point is to learn how to use media correctly to improve the positive effects and limit the negative influence on our people. We should make best use of this cultural tool to educate our people and simultaneously protect them from the bad influence. Since people are the future of our society, parents, communities and the media industry should also be responsible for them, protect them and give them a healthy world.

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Appendix

Picture 1 - Figure 3.1 The Power of Television

Picture 2 - Table 3.3 Internet access by age

Picture 3 - Table 3.4 Internet access by educational attainment

Picture 4 - Table 3.5 Where Britain's learn about candidates and campaigns



Picture 5



Picture 6 - Text 1

Picture 7 - Newspapers



Picture 8 - Slide 1

Picture 9 - Slide 2

Picture 10 - Slide 3



Picture 11 - Slide 4

Picture 12 - Slide 5

Picture 13 - Slides 6



Picture 14 - Slide 7

Picture 15 - Slide 8



Picture 16 - Text 2

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