Consumer behavior
Analyzing the buyer behaviour, appraise the links between marketing communications and buyer behaviour theory, discussing the impact of the major variables influencing buying behaviour. Buyer decision making processes. Implications for marketing strategy.
| Рубрика | Иностранные языки и языкознание |
| Предмет | English |
| Вид | реферат |
| Язык | английский |
| Прислал(а) | Марина |
| Дата добавления | 18.11.2010 |
| Размер файла | 22,2 K |
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