Market Research. Market Research Methods

The collection and analysis of information with a view of improving the business marketing activities. Qualitative & Quantitative Research. Interviews, Desk Research, Test Trial. Search Engines. Group interviews and focus groups, Secondary research.

Рубрика Маркетинг, реклама и торговля
Вид реферат
Язык английский
Дата добавления 17.02.2013
Размер файла 12,5 K

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