The Fast-food Industry: McDonald’s, Burger King, Wendy’s, Hardee’s and White Castle
The Hamburger Industry: franchising, market conduct, marketing strategies of competing parties. Challenges confronting in the fast-food industry. Conflicts between franchisers and franchisees. Consumer behavior. The main role of management, its changes.
| Рубрика | Экономика и экономическая теория |
| Вид | курсовая работа |
| Язык | английский |
| Дата добавления | 06.11.2013 |
| Размер файла | 29,7 K |
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