The Art of Advertising

Message strategies. A few words about creative strategy. Some final thoughts about the message strategy. Nowadays market economy is widespread all over the world. It is not creative unless it sells. Legal constraints Many laws govern advertising.

Рубрика Маркетинг, реклама и торговля
Вид презентация
Язык английский
Дата добавления 14.06.2012
Размер файла 111,9 K

Отправить свою хорошую работу в базу знаний просто. Используйте форму, расположенную ниже

Студенты, аспиранты, молодые ученые, использующие базу знаний в своей учебе и работе, будут вам очень благодарны.


HTML-версии работы пока нет.
Cкачать архив работы можно перейдя по ссылке, которая находятся ниже.


Подобные документы

  • Overview of literature on standardization and adaptation of advertising: their main task, advantages and disadvantages. Trends in consumer behavior in Russia. Distribution media advertising budgets in the country, the laws and rules regarding promotion.

    курсовая работа [36,5 K], добавлен 05.09.2011

  • Study of possible types of the special advertising and its value on the example of the use different firms in the different areas of management. Determination of features of the special advertising depending on geography of business and market structure.

    курсовая работа [28,4 K], добавлен 12.10.2010

  • The concept of advertising as a marketing tool to attract consumers and increase demand. Ways to achieve maximum effect of advertising in society. Technical aspect of the announcement: style, design, special effects and forms of distribution channels.

    реферат [16,1 K], добавлен 09.05.2011

  • A detailed analysis of lexical-semantic features of advertising in the World Wide Web. Description of verbal and nonverbal methods used in online advertising. Bringing a sample website hosted on its various banners and advertisements to consumers.

    дипломная работа [99,7 K], добавлен 10.04.2011

  • Public service advertising, types of advertising. Media and advertising approaches, influencing and conditioning. Dependency of the media and corporate censorship. Popular culture: definitions, institutional propagation, folklore, advertising and art.

    курсовая работа [62,0 K], добавлен 03.03.2010

  • Getting to know the sources of competitive advantage. Consideration of the characteristics of the implementation of the marketing strategy. Characteristics of branding forms: corporate, emotional, digital. Analysis of the online advertising functions.

    курсовая работа [66,3 K], добавлен 09.02.2016

  • Plan of marketing. Absence of a large number of competitors. The emergence of new competitors. Active advertising policy. The absence of a known name in the market. Break even point. The price for advertising. Distribution channels and pricing policy.

    презентация [2,6 M], добавлен 15.02.2012

Работы в архивах красиво оформлены согласно требованиям ВУЗов и содержат рисунки, диаграммы, формулы и т.д.
PPT, PPTX и PDF-файлы представлены только в архивах.
Рекомендуем скачать работу.